About Us

Social Care Wales provides leadership and expertise in social care and early years in Wales.
Our vision is to make a positive difference to care and support for children, adults and their families and carers.
To do this, we lead on developing and regulating the social care workforce, service improvement, data and research to improve care.

The Role

We are looking to appoint a social media and communications co-ordinator on a fixed term contract until 30 November 2027. The post holder will support with our social media and performance reporting in addition to writing and looking after our regular ebulletin that goes out to almost 70,000 people, as well as supporting with the team’s media and public affairs work.

Job purpose

The purpose of the social media and communications coordinator is to:
• develop and put in place an engaging social media plan and schedule for the year that meets the needs of our audiences, and coordinate our social media engagement
• develop and put in place templates for reporting the performance of our content, channels and campaigns, and coordinate that reporting on a monthly, quarterly, annual and ad-hoc basis
• write, build and publish the ebulletin to the Register and our stakeholders, measuring its performance to continuously improve it
• support with our media and public affairs work, keeping our contacts lists up to date, and compiling and sending biweekly political updates
• monitor the marketing and communications team’s inboxes and support the team with ad-hoc tasks

This role is offered with flexible working options, and we are happy to consider job share arrangements. Please note that Welsh language skills are essential for this role.

Key responsibilities

• develop, review and publish social media guidance and best practice
• coordinate our social media engagement by monitoring our channels, engaging with other accounts, and flagging any comments and messages with the relevant content officer, where appropriate
• keep up to date with social media trends and best practice, and make recommendations to the senior marketing and communications manager and head of marketing and communications for how we could improve our platforms
• work with members of the marketing and communications team to coordinate reporting on the performance of high profile campaigns, such as the Accolades, Social Work Week and the Have your say survey
• share the performance reports with the marketing and communications team, staff and the senior management team
• look for creative ways to improve the ebulletin and use A/B testing to try out different approaches
• carry out media monitoring on a weekly basis and share any stories of interest with the marketing and communications team and senior management team
• support the team with sending out press releases
• create a list of communications contacts and review every six months, making sure it’s kept up to date
• support with public affairs work, as and when needed
• monitor the newsletter, comms requests and Accolades inboxes on a daily basis and action any emails we receive

The closing date for this role is 18 October 2026 and the interview will be in person at our Cardiff office during the week commencing 9 November 2026.

You must be based in the UK to apply for this role and be able to visit one of the stated offices when required.

The Benefits:

• Salary of £30,615 - £33,103 (pro rata if part time)
• 28 days’ holiday plus bank holidays as well as an additional 3 privilege days at a fixed time (pro rata if part time)
• 28 days rises to 29 days after 3 years’ service, and 30 days after 5 years service
• We also have a purchase of additional annual leave scheme.
• Local government pension scheme
• Flexible work policy
• Hybrid working from home and our office as required
• Employee Assistance Programme
• Employee Benefits scheme, including cycle to work and car benefit schemes and discounts at hundreds of retailers
• Family leave policies

Reasonable adjustments can be made at any stage of the recruitment process for candidates with a disability, impairment or health condition, for example who are neuro-divergent or who use British Sign Language. Please get in touch with the HR Team to discuss adjustments for any part of the process.

About Us

Social Care Wales provides leadership and expertise in social care and early years in Wales.
Our vision is to make a positive difference to care and support for children, adults and their families and carers.
To do this, we lead on developing and regulating the social care workforce, service improvement, data and research to improve care.

The Role

The Director of Service Support and Improvement is a member of the Social Care Wales Executive Management Team and provides strategic leadership for our service improvement, research, data and innovation activities.
This role provides a key opportunity to improve and develop the support available to social work, social care, early years and childcare services in Wales, and to ultimately improve care and support for individuals in Wales.
This is an important leadership role in social care in Wales, and the role holder will be expected to provide significant systems leadership across the sector.

We will be consulting on our new strategic plan in Quarter 3 2026/27, in parallel with this recruitment process. The draft plan focuses on the three strategic objectives below.
1. Supporting excellence across social care services 
2. Building valued and skilled social care and early years workforces 
3. Shaping the best possible future for social care 

As well as being guided by Social Care Wales’s strategic plan, we have two specific, sector-wide strategies underpinning our work for which this position provides strategic direction and oversight:
• Ymlaen our long-term strategy for improving social care in Wales. It sets out our vision for people leading, developing and delivering social care to feel confident, supported and inspired to use evidence and innovation to make a positive difference to care and support in Wales.
• The Health and Social Care Workforce strategy, underpinned by a workforce delivery plan on how we will support the social care workforce to be skilled, supported and able to meet changing demand. 

This post also has oversight of the Strategic Approach to Social Care Data work that we carry out.

This role is offered with flexible working options, and we are happy to consider job share arrangements.

The main focus of this role is to:
• To lead and develop the Service Support and Improvement Directorate to deliver impact across the social care sector that is legally compliant and builds on evidence-informed interventions
• As a key member of the Executive Management Team, provide cross organisational leadership in the development and delivery of strategic aims and priorities
• Provide strategic direction and leadership in the development and management of resources and budgets to support the effective delivery of our vision
• Develop innovative and new approaches to support the sector in achieving the commitments of the Social Services and Wellbeing Wales Act
• Work with the Board and Executive Management Team colleagues to set the strategic direction and lead on the implementation of their work area activities in line with Social Care Wales vision, purpose and values
• Fulfil Social Care Wales’ role and remit and statutory responsibilities as a Welsh Government Sponsored Body, in line with policy and best practice
• Oversee the planning of proposals for areas of responsibility flowing from the strategic and annual Business Plan and to develop delivery plans that maximise value for money and impact
• Directly lead and manage Directorate staff, enabling them to perform to their maximum potential.
• Support the ambitions of Social Care Wales’s Strategic Equality Plan to embed an anti-discriminatory approach and to embody the principles of equality, diversity and inclusion in all aspects of the role
• Contribute to system leadership to seek solutions to challenges in the delivery of services such as leading our role to the Digital in Social Care
• Manage relationships and embed collaborative working to maximise our engagement with the sector building a culture of listening, hearing from individuals with lived experience, employers, and local authorities
• Ensure effective performance management processes and performance reporting to enable accountability and transparency of activity, outcomes and impact
• Adhere to Social Care Wales governance arrangements, and commitment to delivering to the vision and ambition of “one public” sector.
• Report on and respond to scrutiny on strategic and business activities to the Board and Welsh Government

The closing date for this role is 05 October 2026 and the interview and assessment process will be in person at our Cardiff office on 19 October 2026.

You must be based in the UK to apply for this role and be able to work from one of our offices when required.

The Benefits:
• Salary of £96,854 - £108,790 (pro rata if part time)
• 30 days’ holiday plus bank holidays as well as an additional 3 privilege days at a fixed time (pro rata if part time)
• We also have a purchase of additional annual leave scheme.
• Local government pension scheme
• Flexible work policy
• Hybrid working from home and our office as required
• Employee Assistance Programme
• Employee Benefits scheme, including cycle to work and car benefit schemes and discounts at hundreds of retailers
• Family Friendly policies

Reasonable adjustments will be made at any stage of the recruitment process for candidates with a disability, impairment or health condition, for example who are neuro-divergent or who use British Sign Language. Please get in touch with the HR Team to discuss adjustments for any part of the process.